Digital marketing done well will do wonders for your business. It can bring you new customers, increase customer retention and build your brand story. However, if you do it wrong,
Category: Digital Activity
How to integrate digital into your 2015 marketing plan
Digital marketing is being seen less and less as a separate discipline to the rest of the marketing mix, and rightly so. If you are freshening up your marketing plan,
How to monetise your website
If you are looking to make money from your website then there are several ways of doing it. Making money online appeals to a lot of people due to the
Is it ever OK to steal?
Before your business idea is finalised it is imperative that you carry out some form of competitor analysis. This will help you to understand the market, work out your pricing
20 Questions to Review Your Digital Marketing
You should review your digital marketing on a regular basis in order to ensure you are getting your ROI and achieving your goals. Not every review has to be formal
Those Little Photos In Google
If you spend a long time looking at Google and if you spend a long time tracking your competitors then you may have become irked by those little photos. You
Using SEO techniques to build your brand
Often SEO is kept as a separate process to the rest of the marketing mix. This is a mistake as SEO techniques can be used for brand building, not just
Google Analytics
Once you have had your website designed you will want to have Google Analytics installed for your web master to use. But what is it and why should you use
Why You Should Take Your Digital Marketing Seriously Part 3
In this 3 part guide we are looking at ways to promote your website once it has been built. A good website is not the end of your digital marketing, you
Why You Should Take Your Digital Marketing Seriously Part 2
In this 3 part guide we are looking at the digital marketing activities that you will want to consider once you have built your website. After investing in a website